During Act 1, Natsuki and Yuri get into a debate about their different writing styles. The attribution is also because of being shy to discussions beyond her category of interest, her interests being literature, horror, and general surrealism, which she examines and articulates expertly and encourages others to follow as well. Yuri prefers to blend in with the scenery than to attract unwanted attention. As stated by the protagonist, Yuri likes to think before she says something. Due to her social ineptitude, she can be innocently insensitive, but once she realizes what she said could be considered rude, she almost immediately apologizes, repeatedly saying she did not mean it. Yuri has a deep desire to be liked by others and is afraid to speak her mind on certain matters as she believes it will make her seem unlikable.

Her façade of passivity and level-headed nature occasionally breaks, however, as Yuri does argue passionately and aggressively with Natsuki over their differing opinions on writing styles and types of literature. Yuri is portrayed throughout the majority of the game as being shy, generous, polite, apologetic, very intelligent, mature, eloquent, and passionate about topics she is interested in, although she is also very insecure, awkward, and has a tendency to act slightly condescending and patronizing to mask her self-doubt. She is also the most physically developed, adding to her traits of maturity and insecurity. Yuri is the tallest female character in the game, standing at 5'5' (165 cm) in the game's concept stage, according to Dan Salvato. The protagonist describes her movements as surprisingly elegant due to her long legs. While out of school, she is shown wearing a beige long sleeved turtleneck sweater with black leggings. While in school, she wears the standard issue female school uniform consisting of a warm gray blazer fully buttoned and untucked, brown sweater vest, white shirt slightly unbuttoned at the collar and tucked, red ribbon, dark blue pleated skirt, white knee-high socks, and white uwabaki slippers with sky blue tips. She has extensively long, straight, dark purple hair and light purple eyes, and she wears purple barrettes on both sides of her head, positioned upon two prominent strands of hair beside her bangs. Later in the week, Salvato also put out a call to his Twitter followers to tag conventions they would like him to visit this year as he brings Doki Doki Literature Club to different cities.Yuri expresses both maturity and sophistication in everything she does. However, he did indicate that he would also be resuming work on a long-delayed second visual novel, although no other details have been made available regarding that project. In the tweet he made clear the fact that this is new content is either for or inspired by the original game and not a sequel of any kind. Salvato announced his attention to build upon Doki Doki Literature Club via Twitter last week. Related: Dry Drowning Review: A Compelling But Clunky Visual Novel Doki Doki Literature Club came out of nowhere to amass millions of downloads and was a hit with gamers and critics alike. Inspired by Salvato's love/hate relationship with anime and its cutesy tropes, as well as his interest in the surreal and the morbid, the game subverts players' expectations in a major way by turning the dating sim genre on its head with an experience that breaks the fourth wall and becomes downright unsettling as its strange story unfolds.

From there Doki Doki Literature Club abandons standard kawaii and dating sim fare in favor of pure horror (for both the main character and the player).

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